On Web Typography
foreword by Ellen Lupton
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Typography is your design’s voice and the most powerful tool you have to communicate with your readers. Learn how to wield type with care and wit: how to evaluate typefaces, consider technical constraints, create flexible typographic systems, and put together your own collection of favorite faces.
Jason Santa Maria wants you to see type beyond code or flourishes. You’ll discover how typography shapes the way we read and how you can adapt the craft’s practices for the screen. So go ahead. Choose, combine, and set typefaces with ease—and invite readers in.
Topics Covered
- How We Read
- How Type Works
- Evaluating Typefaces
- Choosing and Pairing Typefaces
- Typographic Systems
- Composition
Previous NextStrong opinions. Clear explanations. Friendly advice. Jason brings the qualities infused in his design work to this book as well. Read on, and design with confidence.
Jeffrey VeenDesign partner at TrueVentures and host of PresentableFM
Previous NextIf the devil is in the details, then Jason has written an evil book. It illuminates how to see type in story and images, then describes how to adapt type for the web. This is the book a whole new generation of design students will dog-ear.
Liz DanzicoChair and cofounder, MFA Interaction Design at SVA and VP of design at NPR
Previous NextMost typography books are unnecessarily dry, preachy, and fussy. Fortunately, with On Web Typography, designing with type for screens finally has the clear, wise, and affable introduction the practice deserves.
Frank ChimeroDesigner and author of The Shape of Design
