foreword by Catt Small
Explore how to create culturally relevant and responsible experiences that reach a truly global audience.
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The modern web is inherently global—and if we want to design successfully for it, we must be ready to meet the needs, perspectives, and expectations of multifaceted, multicultural audiences.
With utmost timeliness, Senongo Akpem shares a clear and accessible methodology for designing across cultures: from performing socially conscious research, to building culturally responsive experiences, to developing meaningful internationalization and localization approaches. Expand your craft, and your mindset—and start creating a richer experience for everyone on the web, regardless of location, language, or identity.
This book explores:
- People and Culture
- Principles of Cross-Cultural Design
- Cross-Cultural Practitioners
- Cross-Cultural Research
- Culturally Responsive Experiences
- Internationalization and Localization