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...loaded with practical examples and best practices that will help guide your team toward a cohesive system.
Jesse Bennett-Chamberlain -
Erika’s book makes research accessible and helps you create an informed plan to better understand—and design for—your customers.
Liz Danzico -
[Erika] teaches you about integrating content, structure, and tone into a single, compelling experience.
Kim Goodwin -
...[Dan] demystifies the process and provides a practical guide to start discovering your users’ real needs.
Christina Wodtke -
…plainly and honestly describes how a successful design shop actually works.
John Gruber
